Design

I can't wait to hear your great ideas!

Good design makes people feel like they've met you before you've said hello. I design logos, brand identities and the collateral that goes with them, and I build websites with UX research and content strategy behind the layout, so everything looks great and works for the people using it. Every project is built around who you are and who you're trying to reach. It starts with a conversation and a lot of questions, because a logo that only looks good isn't doing its job. Have a look around, then tell me about your project.

Print + Graphic Design

Web Design + strategy

Websites are like a sandwich…

You can have great ingredients, but you have to keep it fresh or no one will want to dig in.

A good website does more than look good. It helps the right people find what they need and take the next step. I design websites from the ground up, starting with strategy: who your visitors are, what they're trying to do, and what you want them to do next. Then I shape the content, structure and layout around those answers. We'll also build it with a tool or platform that you can manage yourself! It's yours after all, you should be able to drive it.

I don't guess how people will use a site. We'll test it with real analytics and real people. We'll watch where they get stuck and make adjustments so the finished site is clear, findable and easy to use.

What I can provide

  • Content strategy + planning: goals, audience, site structure and page-level content.
  • UX research + usability testing: testing with real users, with findings that shape the design.
  • Design: responsive layouts, visual design and an accessible, readable interface.
  • SEO strategy: clear copy, headings and page structure that search engines can read.
AuroraPalit.com, a website designed by JC AuroraPalit.com

Explore more work

Let's make cool stuff!

I can't wait to hear your great ideas!

Whether you're a filmmaker looking for a poster to capture your dream, you're starting a business and need to capture your customers' attention, or you're getting hitched and need an entrancing package for your day, I cannot wait to meet you and hear all about it!

Hit me up at the form below or at hello@jcarsonart.ca